The City of Toronto Cycling Ambassador program has ended for the season. Requests for a Cycling Ambassador will not be fulfilled at this time.
The Cycling Ambassadors are a team of cycling experts who reach out to communities across Toronto with programs and campaigns to deliver safety messages and to encourage cycling. The Toronto Bike Plan recommends "that the City continue to maintain the Cycling Ambassadors Program as a cost-effective vehicle to deliver educational and promotional campaigns."
The Ambassadors deliver a wide range of cycling related initiatives, like the Bicycle Friendly Business Awards, Bike Month, the Bicycle User Group Network, and CAN-BIKE. They deliver information on cycling safety at community events and through giving safety seminars.
Ambassadors also collect information as part of the evaluation process for the Toronto Bike Plan, including surveys and bicycle counts.
- To double the number of bicycle trips made in the City of Toronto, as a percentage of total trips, by 2011.
- To reduce the number of bicycle collisions and injuries.
- To foster co-operation between all road and trail users
- To increase compliance with the Highway Traffic Act by all road users
- To protect and preserve the environment
- To promote safe and responsible trail use in parks and environmentally sensitive areas