• Artist: Nathan Whitford
  • Medium: Light Installation
  • Project Type: Special Projects
  • Neighbourhood: Downtown

XO uses the movement of light to express itself as both a means of bidding farewell and a welcoming to development and growth in Toronto.

Location

  • Address: 470 R Lake Shore Blvd W
    Under the Gardiner Expressway
  • Public Washrooms: No
  • Physical Access: Wheelchair accessible
  • Indoors/Outdoors: Outdoors

The Project

XO, widely recognized as a symbol of affection, unfolds before visitors in magnificent proportions, its essence writ large for all to behold. There lies a duality concealed within its radiance. The animated letters, with their inherent transience, bid farewell to the past, acknowledging the ephemeral nature of existence, and embracing the impermanence that accompanies growth and development. Conversely, XO also offers an illuminated welcome, symbolizing the city's inexorable journey forward. The interaction of light serves as a vibrant greeting, a visual manifestation of Toronto's ongoing transformation and progress.

The Artist

Nathan Whitford is an award-winning artist and lighting designer, as well as co-founder of Urban Visuals. He has designed, developed and installed innovative projects in experiential art and design for clients around the world. Much of his work explores how light, in its many forms, can be used to alter our perceptions and experiences.

Acknowledgements

  • Sponsored by Concord Adex