April 22, 1998

 To:Toronto Community Council

 From:Sylvia N. Watson, Toronto Community Council Solicitor

 Subject:Draft Sign By-law amending the Municipal Code Chapter 297 respecting No. 241 Wellington Street West (Downtown)

  Purpose:

 This report provides the necessary draft by-law amendment to permit on lands at the southwest corner of Wellington Street West and John Street, 14 illuminated advertising signs above the existing masonry wall and along the John Street and Wellington Street West frontages, which wall currently encloses an Ontario Hydro transformer substation.

 Funding Sources, Financial Implications and Impact Statement:

 The enactment of the Draft By-law has no financial implications or impact for the City of Toronto. It requires no funding.

 Recommendations:

 It is recommended:

 (1)That the Toronto Community Council hold a public meeting in respect of the Draft By-law in accordance with the provisions of the Municipal Act.

 Following the public meeting and in the event the Toronto Community Council wishes to approve the Draft By-law, it could recommend:

 (2)That the Draft By-law attached to the report (April 22, 1998) of the Toronto Community Council Solicitor be approved and that authority be granted to introduce the necessary Bill in Council to give effect thereto.

 (3)That the recommendations of the report of the Commissioner of Urban Planning and Development Services (April 22, 1998) be adopted.

 Council Reference/Background/History:

 The Toronto Community Council will have before it the report of the Commissioner of Urban Planning and Development Services (April 22, 1998) recommending a draft sign by-law respecting No. 241 Wellington Street West. Attached is the recommended by-law for consideration with such report.

 Comments and/or Discussion and/or Justification:

 The draft by-law implements Recommendation No. 1 of the report of the Commissioner of Urban Planning and Development Services and is submitted for your consideration.

 Conclusions:

 Not applicable.

 Contact Name:William Hawryliw, Solicitor

Telephone: (416) 392-7237

Fax: (416) 392-0024

E-Mail: whawryli@city.toronto.on.ca

 Sylvia N. Watson

Toronto Community Council Solicitor

 WH:jh

Attach.

 p:\1998\ug\cps\leg\TO980010.leg

DRAFT BY-LAW

  Authority: Toronto Community Council Report No. ( )

Intended for first presentation to Council:

Adopted by Council:

CITY OF TORONTO

 BY-LAW No. -1998

 To amend the former City of Toronto Municipal Code Ch. 297, Signs,

respecting No. 241 Wellington Street West.

 The Council of the City of Toronto HEREBY ENACTS as follows:

 1.Section 297-12 of Chapter 297, Signs, of the former City of Toronto Municipal Code is amended by adding the following subsection:

 Q.Section 297-10 shall not apply to prohibit the erection or display of signs on the structure identified as a sign screen, located on the lands municipally known in 1997 as No. 241 Wellington Street West, as shown in Schedule B, Map 1 at the end of this chapter, if the signs comply with the following:

 (1)For the purposes of this exception, the following terms have the meaning indicated:

 DISPLAY SURFACE - The display surface of the sign screen is the area made available on the structure for the purposes of erecting or displaying signage.

 JOHN STREET DISPLAY AREA - The area of the John Street elevation of the sign screen which may be used to erect or display signs, as shown in Schedule B, Map 2.

 NO COVER ZONE - The area of the sign screen where no signage is permitted.

 SIGN PANEL - The display surface contained between two vertical support columns marked with finials, as shown in Schedule B, Map 4.

 SIGN SCREEN - The sign screen structure, support columns, support trusses, uprights, bracing, framework, covering material, lights, finials and glass canopy, erected on the lands known in 1997 as No. 241 Wellington Street West for the purposes of supporting signage as shown in Schedule B, Maps 1 to 5 inclusive, at the end of this chapter.

WELLINGTON STREET WEST DISPLAY AREA - The area of the Wellington Street West elevation of the sign screen which may be used to erect or display signs, as shown in Schedule B, Map 3.

 WELLINGTON STREET WEST NO COVER ZONE - The area on the Wellington Street West elevation of the sign screen where no signage is permitted, as shown in Schedule B, Map 3.

 (2)A sign screen erected for the purposes of displaying signs used for the purposes of third-party advertising is permitted if:

 (a)The sign screen is in accordance with the drawings contained in Schedule B, Maps 1 to 5 inclusive, at the end of this chapter;

 (b)No portion of the sign screen is more than twelve and five-tenths (12.5) metres above grade;

 (c)The glass canopy portion of the sign screen maintains a vertical clearance of not less than three and five-tenths (3.5) metres between a public sidewalk or pedestrian walkway and the lowest portion of the canopy; and

 (d)Any portion of the sign screen that is exposed to public view is corrosion-resistant.

 (3)Illuminated signs are permitted to be erected or displayed on the John Street Display Area if:

 (a)The signs are contained within the perimeter limits of the display surface;

 (b)No more than five (5) sign panels are erected on the John Street Display Area;

 (c)No more than two (2) signs are erected on each sign panel;

 (d)The area of each individual sign is not less than twenty-four (24) square metres and not more than seventy-eight (78) square metres; and

 (e)The total sign area is not more than three hundred and twenty-four (324) square metres.

 (4)Illuminated signs are permitted to be erected on the Wellington Street West Display Area if:

 (a)The signs are contained within the perimeter limits of the display surface;

 (b)The signs do not encroach onto the Wellington Street West No Cover Zone;

 (c)No more than two (2) sign panels are erected on the Wellington Street West Display Area;

 (d)No more than two (2) signs are erected on each sign panel;

 (e)The area of each individual sign is not less than twenty-nine (29) square metres and not more than sixty-eight (68) square metres;

 (f)The total sign area is not more than one hundred and twenty-seven (127) square metres; and

 (g)The illumination of signs is controlled with an automatic timing device that restricts illumination to the hours of 7:00 a.m. to 11:00 p.m.

 (5)The following general provisions also apply:

 (a)All sign panels shall be framed with a non-corrosive metal frame.

 (b)Only signs that are constructed of a flexible material such as vinyl or plastic are permitted.

 (c)The signs shall not contain animated copy, changeable copy, electronic message display copy nor tri-vision panels or consist of flags or pennants.

 (d)The signs are only illuminated with indirect illumination comprising a light source located at the top of the sign screen and directed towards the sign.

 (e)No sign shall project more than one-tenth (0.1) metre from the surface of the sign screen.

 (f)A minimum separation distance of two-tenths (0.2) metres between signs is required.

 (g)All display areas shall contain sign copy at all times.

 (h)No sign is erected or displayed on the glass canopy.

 (i)No other types of sign used for the purposes of third-party advertising shall be erected or displayed on the property.

 (j)No sign shall be erected or displayed which resembles an official traffic signal, traffic sign or other traffic regulating device unless the sign is erected and displayed for the purposes of direction and is entirely on private property.

 (k)No sign shall be erected or displayed which obstructs or otherwise interferes with an official traffic signal, traffic sign or other traffic regulating device.

 2.Schedule B of Chapter 297 is amended as follows:

 A.By inserting in the list of maps, in numerical order by section number, the following:

 Area referred to in ' 297-12Q (Maps 1 through 5)

 B.By inserting in numerical order by section number, the maps at the end of this by-law.