Endorsement of Event for LLBO Purposes
Toronto's Festival of Beer
The Toronto Community Council recommends, for LLBO purposes, that City Council
declare Toronto's Festival of Beer, taking place on August 7, 8 and 9, 1998, to be an event
of municipal significance and indicate that it has no objection to it taking place.
The Toronto Community Council submits the following communication (undated) from
Greg Cosway, President, The Cottage Creek Corporation:
I am writing to you regarding the third annual "Toronto's Festival of Beer". Now well into our
third year, and riding high on the success of the 1997 Festival, "The Cottage Creek Corporation"
is once again set to invade Historic Fort York on the 7th, 8th and 9th days of August to start this
premier event.
With the level of success that the festival has enjoyed, and our tremendous growth rate many
observers now consider us, one of this cities premiere summer events. The festival has made
bold strides in supporting beer culture in Ontario, and is recognized in the industry as the leader
in festivals of this nature, we can safely be referred to as an "Annual Event" with 100 percent
Canadian content.
The Festival is expected to attract over 15,000 people from all across Ontario as well as visitors
from out of province and even a few from out of country, supporting Toronto's thriving summer
tourist industry. Also supported by the Festival are the local charity "Second Harvest", a food
recovery program for the poor and homeless in the City of Toronto.
We have again chosen "Historic Fort York", as it is an ideal sight known for its central location,
historical charm and significance and most importantly, the attraction of the Fort to people of all
ages. Historic Fort York offers what we view as an exceptional alternative for the younger
festival attendees, and only adds to our all ages' approach. We understand that beer is not for
everyone, and we envision a festival in the truest sense of the word. With this in mind, we will
be featuring local musicians performing blues and jazz throughout the entire weekend and
Scottish pipe band will lead the opening ceremonies. Also included in the weekend's itinerary
will be educational seminars for the youngest festival goers to the most experienced connoisseur.
Local restaurants will also be on sight preparing gourmet beer related dishes cooked by some of
this cities finest chefs.
We at "The Cottage Creek Corporation" feel that "Toronto's Festival of Beer" continues to be
significant to the City of Toronto, and will continue to be for years to come. We look forward to
a festival intended for the people of Toronto and attendees worldwide. As well, we will highlight
many of this city's wonderful new Breweries, as well as the more experienced ones, not to
mention attracting breweries from across North America and the world to the City of Toronto.
We hope you agree with our plans for the 1998 festival and see fit to once again designate us
significant to the City of Toronto.