April 23, 1999
To:Toronto Community Council
From:Commissioner of Urban Planning and Development Services
Subject:672 Dupont Street, Application No. 999015: Request for approval of variances from
Chapter 297, Signs, of the former City of Toronto Municipal Code, upon application by Sid
Catalano / Pattison Outdoor, 2345 Yonge Street, Suite 500, Toronto, Ontario, M4P 2E5 on
behalf of 1109345 Ontario Ltd., 672 Dupont St., Toronto, Ontario, M6G 1Z2. (Ward 21 -
Davenport)
Purpose:
To review and make recommendations respecting an application for minor variances to permit
one illuminated fascia sign for third party advertising on the north wall of the building at 672
Dupont Street.
Source of Funds:
Not applicable.
Recommendations:
- That City Council approve Application No. 999015 respecting minor variances from
Chapter 297, Signs, of the former City of Toronto Municipal Code to permit one
illuminated fascia sign for third party advertising on the north wall of the building at 672
Dupont Street.
- That the applicant be advised, upon approval of Application No. 999015, of the
requirement to obtain the necessary permits from the Commissioner of Urban Planning and
Development Services.
Comments:
The subject property is located on the northwest corner of Dupont Street and Christie Street,
in a Industrial-Commercial zoning district. The four storey commercial building is listed by
Council under the Ontario Heritage Act. The applicant is requesting permission to erect one
illuminated fascia sign for third party advertising on the north wall of the building (see Figure
1). The sign is 6.1 metres long and 3.0 metres high, with an area of 18.3 mē.
The sign does not comply with Chapter 297 of the Municipal Code in the following ways:
1. the proposed illuminated fascia sign for the purpose of third party advertising will be
erected on a building listed by Council under the Ontario Heritage Act; and
2. the height of the proposed sign (12.5 metres ) exceeds by 2.5 metres the maximum 10.0
metres height permitted by the Municipal Code.
The first variance occurs because an illuminated fascia sign for the purpose of third party
advertising is not permitted on a building listed by Council under the Ontario Heritage Act. In
this case, however, the sign will be mounted on the north wall, which is a plain brick wall and
contains none of the heritage features of the building. Staff of the Toronto Historical Board
have reviewed the plans and advised that the plans are acceptable.
The original application also requested a height variance for the proposed sign. During
discussions, the applicant revised his plans so that the height of the proposed fascia sign is 10
metres, as required by the Municipal Code.
I am recommending approval of this application, as I find the variance requested to be minor
and within the general intent and purpose of the sign provisions of the Municipal Code.
Contact Name:
Norm Girdhar
Telephone: (416) 392-7209
Fax: (416) 392-0580
E-Mail: ngirdhar@toronto.ca
Beate Bowron
Director, Community Planning, South District
(p:/1999/ug/uds/pln/to991900.pln)-tt
