Sign By-law Variance Request -
First Floor Wall Signage and Roof Level Signage -
Trimark Trust and Steel Art Signs -
5140 Yonge Street - North York Centre
The North York Community Council recommends that the sign on the south side of 5140 Yonge Street which faces
onto Mel Lastman Square, be approved.
The North York Community Council submits the following report (October 2, 1998) from the Director and Deputy
Chief Building Official, relating to the signs on the above property, which signs were approved by City Council on
November 25, 26 and 27, 1998, with the exception of the sign on the south side of 5140 Yonge Street which faces onto
Mel Lastman Square:
Purpose:
Evaluate and make recommendations concerning a request by Ms. Filo Costa, Project Manager for Trimark Trust, for a
variance from the Sign By-law to permit the erection of four wall signs, one on the south and three on the east elevation of
the first floor of 5140 Yonge St. (See attached drawings). The sign facing south will be an illuminated sign 90 feet long by
4 feet in height, for an area of 360 square feet. The signs facing east will consist of one illuminated 30 foot by 4 foot sign
with an area of 120 square feet, and two non illuminated signs over the entrance doors each 10 feet by 2 feet 4 inches in
width with an area of approximately 23 square feet. The total area of signage on the east side is proposed to be 160 square
feet.
Recommendation:
It is recommended that:
(1)the request for a minor variance from the sign by-law be approved.
Council Reference/Background/History:
The building is located in an O3 zone and the sign by-law limits the area of wall signage in such zones to an aggregate area
of 161.5 square feet. A site specific by-law number 28421 permits commercial uses in that zone and it would follow that
the provisions of Section 5.2.3.1 of the Sign By-law for wall signage in a commercial zone should be applied. Section
5.2.3.1 of the Sign By-law would permit a cumulative sign area 20 percent of the wall area visible from any direction for
the first storey, for a sign area of 530 square feet. The proposed signage of 360 square feet on the south elevation, and 160
square on the east elevation would comply if the requirements of the sign by-law in a commercial zone are applied, and a
variance would not have been required.
The Ward Councillors have been notified of this request and have been provided with a copy of the report and attached
plans.
Conclusions:
It is the opinion of this department that the proposed signs would not have a negative impact on the surrounding area and
that the intent of the sign by-law would not be compromised by the erection of these signs. As a condition of the issuance
of a sign permit, however, we would request the approval of the Director of Civic Projects to assure that any specific
limitations put forth in the Development Agreement have been complied with.
The North York Community Council also submits the following report (October 2, 1998) from the Director and
Deputy Chief Building Official:
Purpose:
Evaluate and make recommendations concerning a request by Gene Mordaunt of Steel Art Signs, for a variance from the
sign by-law to permit the erection of two wall signs, of identical size, to be placed at the 24th storey level on the south and
north elevations of the "Petro Canada Building" located at the south west corner of Yonge Street and Park Home Avenue.
Recommendation:
It is recommended that:
(1)the request for a minor variance from the sign by-law be approved.
Council Reference/Background/History:
Gene Mordaunt of Steel Art Signs is requesting permission to erect two wall signs on the north and south wall faces of the
top storey of the building. One sign will be placed flush to the top of the parapet at the 24th floor on the south elevation and
the other flush to the top of the parapet on the north elevation. Both signs have an area of 544.5 square feet.
The building is located in an O3 zone and the sign by-law limits the area of wall signage in such zones to an aggregate area
of 161.5 square feet. A site specific by-law number 28421 permits commercial uses in that zone and it would follow that
the provisions of Section 5.2.3.1 of the Sign By-law for wall signage in a commercial zone should be applied. Section
5.2.3.1. of the sign by-law would permit a cumulative sign area per storey of 15 percent of the wall area visible from any
direction, for signage on storeys other than the first storey, with a sign area of 653.25 square feet. The proposed signage on
both elevation would comply if the requirements of the sign by-law in a commercial zone are applied, and a variance would
not have been required.
The Ward Councillors have been notified of this request and have been provided with a copy of the report and attached
plans.
Conclusions:
It is the opinion of this department that the proposed signs would not have a negative impact on the surrounding area and
that the intent of the sign by-law would not be compromised by the erection of these signs. As a condition of the issuance
of a sign permit, however, we would request the approval of the Director of Civic Projects to assure that any specific
limitations put forth in the Development Agreement have been complied with.
________
Ms. Filo Costa, Project Manager, Trimark Trust, appeared before the North York Community Council in connection with
the foregoing matter.
A recorded vote on a motion moved by Councillor Filion, North York Centre, that the sign on the south side of 5140 Yonge
Street which faces onto Mel Lastman Square, not be approved, was as follows:
FOR:Councillors Mammoliti, Moscoe, Augimeri, Flint, Filion
AGAINST:Councillors Li Preti, Feldman, Berger, Gardner, Shiner, King
ABSENT:Councillors Sgro, Chong, Minnan-Wong
Lost
A recorded vote on a motion moved by Councillor Gardner, North York Centre, that the sign on the south side of 5140
Yonge Street which faces onto Mel Lastman Square, be approved, was as follows:
FOR:Councillors Li Preti, Feldman, Berger, Gardner, Shiner, King
AGAINST:Councillors Mammoliti, Moscoe, Augimeri, Flint, Filion
ABSENT:Councillors Sgro, Chong, Minnan-Wong
Carried
(A copy of the plans and drawings referred to in the foregoing report is on file in the office of the City Clerk, North York
Civic Centre.)
