Date:              December 31, 2019Event Time:   8 p.m. – 12:15 a.m.Location:       Nathan Phillips Square, 100 Queen Street West

The City of Toronto’s official New Year’s Eve celebration will once again take place at Nathan Phillips Square. Join us in welcoming the New Year with live music and entertainment, and a spectacular fireworks display.



Audience Appeal:  Toronto local & GTA
Demographic:        Families (all ages)
Attendance:           50,000+


Contact us today to learn how your company or brand can be associated with a variety of memorable activations that engage audiences, including:

Program Activations

The City of Toronto produces a number of turn-key opportunities or event components which include:

Fireworks Sponsor

  • Associate your company or brand to a 3-5 minute fireworks display at Nathan Phillips Square
  • Ability to activate within a dedicated on-site footprint
  • Brand awareness through the event marketing and on-site signage plan

On-site Activations

New Year’s Eve at Nathan Phillips Square provides a platform for companies looking to engage consumers through an activation or the distribution of consumer products to a mass audience, while welcoming in a new year.

  • Ability to activate within a dedicated on-site footprint




  • Event website
  • Local social media campaign