Today, Mayor John Tory recognized the resilience of Toronto’s music industry and celebrated the return of live music across the city.
The Mayor visited The Baby G at 1608 Dundas St. W., along with Deputy Mayor Michael Thompson (Scarborough Centre), Deputy Mayor Ana Bailão (Davenport), Councillor Brad Bradford (Beaches–East York) and Allan Reid, President and CEO of the Canadian Academy of Recording Arts and Sciences (CARAS) and The JUNO Awards.
Toronto’s live music venues generate a total economic impact of $850 million annually, while providing the equivalent of 10,500 full-time jobs. They also attract and retain creative young people, drive tourism and tourists’ spending in Toronto, and add to the culture and liveability of the city.
To help support our live music venues early in the pandemic, the City of Toronto introduced reduced property taxes for every eligible live music venue. In 2020, 48 Toronto venues received this benefit – saving an average of $18,995 – increasing to 58 venues last year. After a successful 2020 and 2021, the City made the decision to make the program permanent to help local venues on an ongoing basis. To date, eligible live music venues in Toronto have saved $1.7 million collectively per year.
To further help the City is working closely with the music industry to continue to sustain and grow the music ecosystem that supports musicians and enhances our civic identity, including the new five-year Music Strategy recommended by the Toronto Music Advisory Committee for approval by Council next month. Other good news in music includes:
In 2021, through the City’s Music 311, City Hall Live and YYZ Live programs, 81 paid performance opportunities were created, supporting 81 acts, 161 individual musicians (42 per cent of whom were Black, Indigenous and people of colour), with 58 per cent of the acts featuring female-identifying artists. The Amplified Music on Patios (AMP) pilot program, which featured live music on CaféTO patios in City Wards of Davenport, Spadina–Fort York, Toronto–Danforth and Beaches–East York from August through October 2021, generated paying gigs for an estimated 900 local musicians. Toronto also saw many virtual or hybrid music festivals and events last year, including Manifesto, Global Toronto, Indie Week, AfrowaveTO, Long Winter, Honey Jam, Wavelength and the 2021 JUNO Awards.
Musicians and the music industry – especially the live music sector – have faced tremendous challenges, particularly during the past two years. The City will continue to work with the industry to nurture and grow the sector and the artists it employs.
More information about the City’s Music Office is available here
“The value of music, musicians and the venues that host them has never been so apparent. We are committed to doing all we can to support the entire music community, both in recovering from the pandemic and in the longer term. I am pleased to see that venue and festival performances are returning to Toronto this year, for what I am sure will be an exciting and vibrant year. I encourage Toronto residents to support local music venues and to get out and enjoy live music again.”
– Mayor John Tory
“It is wonderful to welcome the return of our favourite live music venues and festivals and the local and international artists who perform there. I encourage Toronto residents to take full advantage of the music events happening in the city this spring and summer.”
– Deputy Mayor Michael Thompson (Scarborough Centre), Chair of the Economic and Community Development Committee
“Toronto’s music industry and its talent are critical to the cultural fabric of the city. Toronto is home to many diverse and talented artists, and venues. I’m so excited that we’ll all be able to once again return to our favourite venues to enjoy live music and support our local artists. It’s critical to building a strong music ecosystem in our city for years to come.”
– Councillor Brad Bradford (Beaches–East York) Chair of the Toronto Music Advisory Committee
“We are so grateful to have partners like the City of Toronto, who share our passion for the arts and continuously champion the world-class talent we have right here at home. With the return of live events to the city, we can’t wait to get Toronto’s music community and the fans back together in-person on May 9 to 15 when JUNO Week lands in Toronto.”
– Allan Reid, President & CEO, CARAS/The JUNO Awards
Toronto is home to more than 2.9 million people whose diversity and experiences make this great city Canada’s leading economic engine and one of the world’s most diverse and livable cities. As the fourth largest city in North America, Toronto is a global leader in technology, finance, film, music, culture and innovation, and consistently places at the top of international rankings due to investments championed by its government, residents and businesses. For more information visit the City’s website or follow us on Twitter, Instagram or Facebook.
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