Winterlicious and Summerlicious are two of Toronto’s most popular culinary celebrations. These programs aim to support the on-going recovery and renewal of Toronto’s restaurant scene while providing enticing experiences and delectable culinary offerings that restaurant-goers have come to expect from these popular programs.

Winterlicious and Summerlicious provide a three-course prix fixe program offered by of a number of Toronto’s dining establishments.

Audience Appeal:      Urban Adults

Demographic:            Adults aged 18 to 24 (13%), 25 to 34 (31%), 35 to 54 (32%) and 55 and up (25%)

Location:                    67% Toronto, GTA 27% and other Ontario 5% (2015 survey)

Attendance:               Over 200,000 meals served (2019 Statistic)

Includes:

  • Collateral – posters and window clings
  • Local advertising (online, out of home and broadcast)
  • An event website
  • Social media campaign
  • Comprehensive media relations strategy

Estimated gross impressions: More than 60 million

Markets: Toronto & GTA

Support Toronto’s Restaurant Industry

City of Toronto is looking for industry sponsors to invest in Winterlicious and Summerlicious to help:

  1. Support in the on-going recovery and renewal of Toronto’s restaurants
  2. Generate economic activity for the restaurant industry, producers and providers
  3. Encourage residents to engage with restaurants on-premise and enjoy indoor dining experiences
  4. Celebrate Toronto’s diverse culinary offerings.

Please email sponsorship@toronto.ca for sponsorship opportunities.