Media Advisory
September 24, 2020

The City of Toronto is one of United Way’s strongest and most long-standing partners, with thousands of employees coming together during its United Way Employee Campaign to raise more than $1 million annually to help ensure the community remains strong and vibrant.

The need for the City’s 2020 United Way Employee Campaign is more important than ever. The COVID-19 pandemic has significantly impacted Toronto’s most vulnerable residents, pushing many of them to the breaking point.

The City’s 2020 campaign, which is jointly led by the City’s unions, associations and management, will kick off virtually on September 25 via WebEx. Speaking at the launch event will be Mayor John Tory; City Manager Chris Murray; United Way Employee Campaign Co-Patrons Giuliana Carbone, Deputy City Manager, Community & Social Services and Josie Scioli, Deputy City Manager, Corporate Services; Daniele Zanotti, President & CEO, United Way Greater Toronto; and Dr. Eileen de Villa, Medical Officer of Health.

Date: Friday, September 25

Time:  noon to 12:45 p.m.

Location: Media are invited to watch the campaign kick off online (if requested, password is Toronto!) or by phone at 647-418-2004 (Access code: 132 859 2377)

After the virtual kick off, 2020 United Way Employee Campaign Co-Patrons Giuliana Carbone and Eddie Mariconda, President, TCEU Local 416 (CUPE), will be available for interviews.

Toronto is home to more than 2.9 million people whose diversity and experiences make this great city Canada’s leading economic engine and one of the world’s most diverse and livable cities. As the fourth largest city in North America, Toronto is a global leader in technology, finance, film, music, culture and innovation, and consistently places at the top of international rankings due to investments championed by its government, residents and businesses. For more information visit the City’s website or follow us on Twitter, Instagram or Facebook.

Media Relations